ONE THING on What Could Go Wrong?

I’ve written before about the value of mining for conflict, especially when stakeholders say they’re aligned, but you want to be sure. One effective technique is to go around the room (or their screens) and ask each stakeholder “What could go wrong with this plan?”


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Some answers might be off-the-wall (“The world could end and we wouldn’t be able to sell our lawnmower app”), but others may surface real concerns that haven’t yet been voiced. You might hear something like, “I wasn’t going to say anything, but I’m worried about…” Catching these issues early strengthens your plan and reduces surprises down the road. See more methods in my book with Melissa Appel, Aligned: Stakeholder Management for Product Leaders.
 
Product Team Sport...Captain? 

 
 

I'll be speaking on Aligning your Executive Team on the online Product Circle Chat, July 2. Friendly to Asian time zones. Coming? 
 
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