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Masterclass: Product Roadmapping


Roadmaps get the blame for over-promising and either delivering late or delivering underwhelming results (or both). In this hands-on masterclass, legendary product leader Bruce McCarthy walks you through his process for building a product roadmap, by establishing your product’s vision and aligning on your product themes, and prioritising your roadmap with business objectives, gaining buy-in across stakeholders, and maximising your team’s impact.

In this Business of Software Online Masterclass based on his best-selling book “Product Roadmaps Relaunched: Setting Product Direction While Embracing Uncertainty”, Bruce McCarthy will teach you how to build a product roadmap that works for you and how you can relaunch roadmapping in your organisation.

You’ll take away a roadmap for a fictitious product, new skills and frameworks to help you make your roadmap work for you in your organisation, a set of reusable templates for roadmapping, new connections, and confidence in your roadmap-building abilities.

The Masterclass is limited to just 12 attendees, to ensure attendees get maximum value. 

https://businessofsoftware.org/online-masterclasses/product-roadmapping-october/