ONE THING on Growing Product Culture

Product culture is spreading. 

  • The idea that making people awesome is at the center of success; 

  • The idea that we should put all of our effort to build, test, and learn into achieving that outcome sustainably; 

  • The idea that we need to entrust small, diverse teams with that effort and hold them accountable;

...these ideas are accelerating.

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ONE THING... Influence Without Authority

Influence is the superpower of good product people. Few people report to your average PM, but they have outsized impact on their organization. They provide direction on what to build to Engineering; they provide direction on target markets and messaging to Marketing; they recommend alliances and acquisitions to Business Development, etc.

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ONE THING... Being too Agile

Premise 1: Agile was developed as a response to lack of consistent direction from business execs.

Premise 2: A good roadmap keeps your organization inspired and on course toward its destination. 

That doesn't mean the two are incompatible. Yet many companies I have worked with fear mapping out a course, thinking "it's not allowed in Agile."

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